The Challenge

To help Wickles Pickles bring their online presence into the present day without taking away from the character that Wickle’s is found on. The website needed to function as an online store by Christmas and we were sure to make it happen.

The Solution

Develop and deliver on a strategy that included increased trial and awareness, activating brand evangelists, and developing a message and content that was on trend and spoke to the specific demographic.

The Tools

Deep strategy and planning in collaboration with the owners to get their story and voice into the underlying narrative of the website. Development and design working hand in hand to create a seamless user experience and some wickedly dill-icious recipes to give it that extra YUM factor.




The Story


Wickles Pickles is the pickle of the south and they are ready to bring their family recipe to the rest of the states with bold flavor everyone can love.


Great things are done by a series of small things brought together. – Vincent Van Gogh

Contact VOCO for your complete marketing needs from beginning to end, everything from brand strategy, package development, to full retail and digital strategy and execution.